Let’s start with the most important question … how are things going? Are there any areas you can use some extra help with?
- Are you getting a steady flow of attendees, hosts, presenters, and visitors?
- Are you happy with your cost per lead?
- Do you update your marketing plan regularly and have someone to help manage the big picture?
- Does your website work?
Odds are, the answer to many of those questions is yes. And, as you know, everything can always be improved.
Who takes care of your marketing website everything?
All businesses can benefit from having a single person managing their marketing puzzle. Someone with the experience needed to get more people into your events, workshops, and retreats
A successful leader will understand the big picture, resonate with your mission and brand, manage a team of marketing experts, and get quantifiable results.
That’s what I want to do for your retreat center.
A few things I can manage for your center.
Local SEO and linkbuilding
Newsletters
CRM setup
Branding
Market research and data analysis
Google Ads management
Marketing automations
Online scheduling
Company Wiki creation
Website overhaul
Facebook and social media
Conversational marketing
Competitor analysis
Graphic design
gSuite management
How can one person do so much?
To be honest, I can’t!
My specialty is managing the big picture and stepping in to do the groundwork when I’m most needed. The secret to my success is collaborating with world-class professionals at every step.
If you have an existing team, I’ll work alongside them and optimize their efforts. If you have a gap that needs filling, I can either bring on my own agency partners; or, we can conduct a talent search and find someone just for you.
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Can I tell you a quick success story?
While working for the Dance of the Deer Foundation, I helped plan and promote myriad events around the world. In that role, I gained a deep understanding of what makes one retreat center more successful than another. I also helped:
- Ensure that our global events were sold out
- Manage bookings, marketing, and sales
- Increase overall profit for the organization
- Set up marketing automations and a CRM
- Optimize our website to show on page 1 for most searches
Want to know how I did it? Reach out and schedule a Q&A call.
Want to know my secret formula?
Before changing anything, I’ll take the time to understand your existing marketing efforts – and get to know your dream client.
We’ll talk about what’s working, what needs improvement, and what can be rebuilt. Then, I’ll dive into your reporting to learn where leads enter (and leave) your marketing funnel
I’ll develop an omnichannel marketing plan to keep your dream client engaged: from first contact through first retreat.
Finally, once we have a steady flow of lead coming into your new funnel, I’ll use data and UX design to optimize and improve it all. Rinse. Wash. Repeat.
Hiring Greg was the best decision we’ve made in starting our group practice.
Greg meet with us for 1 hour and immediately knew what to do. As the process unfolded, he listened to our desires and patiently made changes. Most importantly, having Greg on our team allowed us to have the freedom to do what we do best, provide excellent patient care.
Sharon Potteiger
Santa Cruz Midwives
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Hi.
I’m Greg Goodman
Once upon a time, I had a promising corporate career … until I fell in love with a Peace Corps volunteer, sold everything, and joined her in a small village in Nicaragua.
The experience was so life-changing that we dedicated the next decade to traveling the world and sharing the adventure on my travel blog.
Today, Carrie and I live a more “settled” lifestyle. We have two amazing kids and a home in the Santa Cruz mountains. If we were to collaborate, I would bring my passion, expertise, love of nature, sense of humor, adaptability, and appreciation for our beautiful world to your retreat center.
Hope to hear from you soon!
P.S. All the photos on this page are from my travels.