About Goodman Creatives

Our mission is to improve the mental health of 1,000,000+ people ...

... by helping solo therapists and small group practices grow sustainable, values-aligned businesses that reach the clients who need them most.

We believe every therapist deserves the same full-service support that big companies get.

Yellow accent lines as a metaphor for therapist marketing agency and therapist website design
Yellow accent lines as a metaphor for therapist marketing agency and therapist website design

There’s a deep disparity in the world of mental health marketing. Large clinics and tech companies can afford to do everything at once. Ads. SEO. Copywriting. Websites. Data-driven strategy. The list goes on.

Meanwhile, smaller practices have to pick and choose, which is totally not fair. We’ve changed that. Goodman Creatives gives all therapists access to the same complete, integrative, done-for-you services  … at a pace and rate that’s actually sustainable.

Who We Help

  • Practice owners who want a reliable stream of clients all year round.
  • Established solo therapists who are at least 50% full.
  • Small group practice owners (2-8 clinicians is our sweet spot).

WHAT WE DO

  • Get you full and keep you full with clients who can pay the rate you deserve.
  • Build and manage a complete marketing ecosystem: website, SEO, Google Ads, CRM, copywriting, and more.
  • Provide done-for-you systems and data-backed strategy so you can stop guessing what’s working.

HOW WE DO IT

  • A collaborative, all-in-one, done-for-you approach designed specifically for therapists.
  • A team of mental health marketing experts working together to uphold your brand, voice, and values.
  • A HIPAA-compliant CRM that tracks every campaign to ensure your leads actually become clients.

Who We’re Not For

  • Therapists who are brand new or seeing only a handful of clients.
  • Large group practices needing enterprise-level support.
  • Anyone looking for bargain-basement prices or one-off marketing services.

What Makes Us Different?

When it comes to mental health marketing, therapists are often forced to choose between the lesser of two evils.

You can either hire a general agency that serves everyone but doesn’t speak your language … or a therapy-focused company that makes you figure out what service you need to succeed. Goodman Creatives is built differently.

With 20 years experience in the mental health field, we offer every service you need in one place, woven together into a single, intentional strategy.

The result is simple: everything works in harmony and we are able to pivot based on the actually needs of your practice to ensure your success.

Our Promise To You:

Simplicity

We handle all the moving parts of your marketing machine so everything runs smoothly. One plan. One team. One direction.

Accountability

You get 24/7 access to your reporting dashboard and regular updates on what we’re doing. No more wondering, “is this working?”

Integrity

Our decisions, strategies, and actions are grounded in honesty, transparency, and respect for the sensitive nature of your work.

Authenticity

Your marketing stays true to you. Each message, webpage, ad, and strategy reflects your voice, your values, and the empathy at the heart of your practice.

Understanding

With 20 years experience in mental health marketing, we know your world inside and out. That insight guides our choices and helps your practice grow with ease and flow.

The Story Behind Goodman Creatives

As told by Greg Goodman

It all began in 2006 when a family friend asked for help “doing marketing.” One project led to another, and before long, I was creating websites and systems for solo practice owners across the country.

Eventually, I stepped into the role of marketing director for a large mental health clinic in SF. From that vantage point, I saw the massive gap between the services available to well-funded organizations vs smaller practices doing equally important work. That experience shaped what Goodman Creatives has become today.

What started as a one-man freelancing business has grown into a thriving agency with a close-knit team of nine and counting.

Together, we make high-quality, connected marketing accessible to therapists everywhere, freeing you to focus on your clients and the work that lights you up.

It all began in 2006 when a family friend asked for help “doing marketing.” One project led to another, and before long, I was creating websites and systems for solo practice owners across the country.

Eventually, I stepped into the role of marketing director for a large mental health clinic in SF. From that vantage point, I saw the massive gap between the services available to well-funded organizations vs smaller practices doing equally important work. That experience shaped what Goodman Creatives has become today.

What started as a one-man freelancing business has grown into a thriving agency with a close-knit team of nine and counting.

Together, we make high-quality, connected marketing accessible to therapists everywhere, freeing you to focus on your clients and the work that lights you up.

We believe that compassion, creativity, and world-class work cannot be restrained by geographic borders.

Our international team brings a unique blend of perspectives, expertise, and heart to everything we create. Together, we collaborate seamlessly across time zones and cultures, united by a shared commitment to helping therapists grow.

This global structure allows us to provide the same depth of marketing support that large organizations rely on: comprehensive, connected, and sustainable.

Meet Our Global Team of Experts

Ruchi Bisht

SEO

India

Jason Sadiki

SEO

South Africa

Karen Trajano

Web & Graphic Design

Philippines

Marjia Hima

Web Design

Bangladesh

Luisa Amendola

Google Ads & CRM

Brazil

Sophia Qureshi

Copywriting & Strategy

Pakistan

Fatima Zehra

Copywriting

Pakistan

Hamza Imran

Web Design

Pakistan

Get more clients with ease and flow

Filling Caseloads Since 2006

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Book a 15-Minute Phone Consult

book a 30-minute clarity call

After filling out the form, you will be taken to my online calendar to schedule your phone consult.

Join the waitlist

The next onboarding session of the Profitable Practice Program will be announced shortly.