Therapist Dream Client & Niche Workbooks

connect with your dream therapy client

Table of Contents

What is Your Niche?
Who is Your Dream Client?

The key to a thriving therapy practice is understanding who you want to serve, what they struggle with, and how life would be different if their problems went away.

By identifying your dream client and niche, you can create a consistent message across your website and marketing. The goal is to have your dream client feel like they are reading a page out of their own journal.

Download the workbooks here:

 

Before diving into the workbooks, please watch the video.

It’s only a few minutes and chock-full of suggestions on how to approach this exercise. If you get stuck or want to chat about anything, you can schedule a free 15-minute Q&A call here.

Got Questions?

Ask me anything about this article … or, reach out to see how I can help you get a steady, predictable stream of therapy clients you love with less effort and stress.

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About the Author:

Greg Goodman - web designer, therapist marketing expert, founder of Goodman CreativesGreg Goodman:
Founder of Goodman Creatives Greg got his start in 2006, running Google Ads for a family friend’s group practice. Since then, he’s helped everyone from associates to established solo practices, group practices and beyond get found on Google and AI. A career highlight was six years as the head of a large mental health clinic in San Francisco, where he kept 43 caseloads full. Today, he works with therapists as a business coach, web designer, copywriter, and head creative at Goodman Creatives. His mission is to help improve mental health for 1,000,000 people worldwide by helping the therapists who do the real work. When he’s not working, Greg is a photographic storyteller (National Geographic once filmed a show about it) who has traveled to 44 countries. He currently lives in Costa Rica with his wife, Carrie, and their two kids.

Connect With Greg:

Attract therapy clients you love!

Goodman Creatives helps therapists get clear on who they help, then builds the website and marketing that reaches them.

Latest Resources

Our Programs:

Get More Clients eCourse

Get ridiculously clear on your dream clients, write words that make them feel understood, and hand your web designer a plan they can build from.

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Solo Practice Foundation

First, you’ll get clear on your dream clients. Then, our team builds your website and marketing system around them, with group coaching along the way.

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Group Practice Marketing

Custom strategy and done-for-you marketing (SEO, AI search, ads, copywriting, and beyond).

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