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Well Clinic: a Mental Health Company in San Francisco, CA

With a team of 45 clinicians, Well Clinic was San Francisco’s largest integrated mental health clinic.

As Head of Marketing & Design from 2016-2022, it was my job to keep all those caseloads full … even during the pandemic.

During my tenure, I helped double the clinic's capacity through an integrative mix of marketing, advertising, web design, PR, and community outreach.

Yellow accent lines as a metaphor for therapist marketing agency and therapist website design
Yellow accent lines as a metaphor for therapist marketing agency and therapist website design

From 2016-2022, I helped Well Clinic:

  • Lower our cost per lead by 75%
  • Automate our intake process with a CRM
  • Develop a website that drove conversions
  • Build a brand on social media
  • Create a therapist incubator program
Maya Johansson, LMFT, recommends Goodman Creatives for therapist marketing and websites for therapists

Greg was instrumental in our clinic’s success.

Greg’s relational intelligence makes him really well suited to the mental health field and is a rare quality in the marketing world. He has a niche understanding of our market and has great insight into strategy. He’s also very high-integrity as an individual and I trust him completely in our work together.

🌟🌟🌟🌟🌟
Maya Johansson, LMFT
Co-Founder of Well Clinic SF

My responsibilities included:

  • Graphic design
  • Marketing automation
  • Market research
  • Data analysis
  • Branding
  • Online scheduling
  • Company Wiki
  • Google Suite
  • Competitor analysis
  • Chat and chatbot setup
  • Contractor management
  • Website maintenance

Our responsibility to the world:

As a large therapy company, our mission was centered around giving back to the community. Below are some of the initiatives I helped promote during my 6-year tenure.

  • We offered free therapy to people in need during COVID.
  • We were a certified B-Corp and “Best For The World” honoree
  • We used social media to normalize mental health awareness.

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Gold stars exemplifying therapist marketing agency
yellow stars exemplifying therapist marketing agency

book a 30-minute clarity call

After filling out the form, you will be taken to my online calendar to schedule your phone consult.

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The next onboarding session of the Profitable Practice Program will be announced shortly.