Do you know the difference between static websites and dynamic websites?
Static websites are more traditional, while dynamic websites are more modern. This makes them easier to use and allows you to add more features.
That alone is probably a good enough reason for you to choose a dynamic website … but, there’s still a lot more to talk about.
To start things off, let’s break down the differences between these two types of websites.
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A static website is coded in HTML and contains different pages that have fixed content. We say fixed content because the website looks the same to every viewer, no matter where they are.
Isn’t that normal?
Sure, but your website can do both you and your customers a lot more good if it personalizes each individual visit. And, the best way to do that is with a dynamic website.
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A dynamic website is also coded with HTML, but it combines that coding with programming. This means it can display different website content to different people.
For example, a dynamic website can personalize the user experience by creating location specific content to each person depending on where they live.
So someone from Florida might see completely different content than someone who lives in California. This makes dynamic websites much more useful than static websites.
But don’t just take our word for it. Take a look at all these benefits that come with a dynamic website.
Benefits of Dynamic Websites
Dynamic websites make things simpler for you, your customers, and the people who haven’t found you yet. This kind of website is easy to make and easy to use.
Here’s a short list of how dynamic websites can take a lot of work off your hands.
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1. Website Creation Is Fast
Static websites take forever to set up. Each page has to be individually coded. And if you have a website with a lot of pages (think blog or service pages), you could be coding for a long time.
Even if most of your pages looked the same, you still have to code each one individually, meaning you have to code things like headers, banners, and footers over and over again.
Dynamic websites let you copy your coding onto different pages, which cuts the workload at least in half.
Your website will also look at lot better. Static websites are clunky and old (most people can tell they’re outdated just from a quick glance), so choosing dynamic websites can make you look more professional.
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2. Website Edits Are Just as Easy
The internet is constantly changing and developing, meaning your website has to be changing with it. With a static website, those normal updates are a long, painful process.
Removing old content, adding new content, or changing the basic design of your dynamic website isn’t a big deal and will only take a few minutes.
Don’t like the font on your website? Dynamic websites let you change all the font on every page with a click of a button.
Static websites make you go through the coding of every page and change all the font manually. No matter how good or patient you are, there always seems to be the one page you miss, which can make your website look messy.
Dynamic websites let you make edits and updates to your website even if you don’t have a lot of experience with HTML coding. That means you can make the changes yourself instead of hiring a website developer.
3. Adding New Content Is a Breeze
A dynamic website has a database of content called the CMS. The CMS holds all the content in one place, unlike a static website where each page of content is its own entity.
If you have a blog and publish new posts often, you’ll definitely want to use dynamic websites. All you have to do is go into your CMS, add a new post, and fill out a basic template.
The hard things, like page design and formatting, are automatically taken care of.
You can also use dynamic websites to display recent or important content on different pages. If you choose this feature, you don’t even have to worry about updating it. Any time you add a new post, it will update automatically on its own.
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4. Your User Experience Is Personalized
Remember how dynamic websites can show users different content based on their location? It can do the same thing with every other type of content too.
A website with dynamic design will track how long people stay on certain pages and what they click on while they’re there.
As a result, the website “learns” what each user is interested in — and then displays onbly the most relevant content to them.
That sounds confusing but think of it this way.
Imagine you have an online store that sells clothes for all ages. Two different people visit your store, one who has young children and the other lives on their own. Your website will be able to direct the visitor with children to the children’s clothes and the visitor who lives on their own to the adult clothes automatically.
This makes the experience more personable to each user, and it lets them find exactly what they’re looking for without all the hassle of actually searching for it.
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5. Mobile Friendly
Over 50% of internet searches are made on mobile phones, so any successful website has to be mobile friendly.
Dynamic websites approach everything with a mobile-friendly design. It also has fast loading times, so your customers won’t get stuck behind a loading screen.
You Need a Dynamic Website
Creating a dynamic site is definitely a better option. It lets you set up and update your website without any hassle, lets you add new content easily, personalizes your content for each user, and has a mobile-friendly design.
Need help designing your website? Take a look at some of our services!
You can also contact us anytime with questions or concerns.